I’m a highly accomplished brand and marketing communications professional with proven ability to consistently deliver progressive ideas, intelligent plans, and strategic, objective-based creative solutions across a wide range of assignments.
AWARDS
My work has been honored in numerous national and international competitions and publications including:
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American Corporate Identity
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Big Book of Logos
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Communication Arts Design Annual
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How Magazine
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Orange County, NIRI AR Awards
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Print Regional Design Annual
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Sappi Paper - Ideas that Matter
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The AR100 Annual Report Show
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Annual International Mercom Awards
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Featured on CNBC’s Squawkbox
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Museum of Visual Arts & Design, Hamburg, Germany
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Speaker at Art Center College of Design, and Santa Monica City College
REFERENCES
Upon request
PROFESSIONAL EXPERIENCE
MC BrandStudios—Camarillo, CA
Founder / Account Executive / Design Director
1992 - August 2021
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Spearheaded new business development, coordinates client relationships and public relations for the company, and negotiates and determines the terms and conditions of client contracts.
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Supervised and manages a creative team of designers, art directors, photographers, project managers, and copywriters while providing clear art and creative direction, mentoring junior staff, leading creative brainstorming, and idea generation.
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Served as the Design Lead on various major brand initiatives – overseeing projects from concept to completion while interacting closely with all the major clients.
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Collaborated with Creative Director, designers, production teams, and a diverse range of B2B and B2C clients to create award-winning traditional and digital advertising and marketing deliverables.
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Facilitated client-facing meetings while presenting design briefs and various creative directions with a strong success rate, and develops original concepts, designs, and campaigns around the selected directions.
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Supported the successful and prompt delivery of projects to clients within a dynamic environment by utilizing project management tools (CMS) to oversee project schedules, timelines, and workflows.
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Led a staff of employees, designers, production designers, administration staff, photographers, illustrators, copywriters, and printers within the company.
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Coordinated with clients at all stages of project work and identifies the needs, goals, objectives, and financial capacity while finalizing budgets and managing the accounts.
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Guided creative teams to deliver category-defining brand and marketing communications, ensuring that work across teams (accounts, strategy, project management) and levels was inclusive, collaborative, and client-friendly.
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Developed brand identity programs, advertising, packaging, annual reports, collateral, and websites for clients in; agriculture, biotechnology, commercial real estate, consumer, technology, environmental engineering, utilities, and non-profit organizations.
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Established interpersonal business relationships with clients at all levels, vendors, and internal teams while utilizing extensive expertise in project coordination and management.
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Planned and executed photo shoots, model casting, location selection, and on-site art direction while directing freelance and design/production teams.
EDUCATION
Santa Monica City College
General Education / Graphic Design Major
Art Center College of Design
General Education / Graphic Design Major
BFA in Graphic Design with Honors and Distinction
SKILLS
Highly proficient in Adobe Creative Suite, including Photoshop, Illustrator and InDesign, Microsoft Office Suite, Wix, and Google Tools. Adept at cross functional communication, creative direction and team management. Excels at building systems and finding efficiency.
PROFESSIONAL ASSOCIATIONS & GROUPS
AIGA—The professional association for design
NIRI—National Investor Relations Institute, Orange County
Art Center College of Design Alumni Group
BRANDPACKAGING
Communication Arts
Corporate Identity, Branding and Logos
Packaging Design